Let the photos do the talking.
Front, left, right. A guided selfie camera leads customers through each angle. Photo upload stays available.
FrontLeftRight
AI-powered beard care expert for your store.
Go beyond
product quizzes.
Give every shopper a virtual beard-care expert that looks at their beard and recommends the right products from your store.
✳Help customers choose with confidence.
THREE PHOTOS.
A MORE PERSONAL MATCH.
A MORE PERSONAL MATCH.
BUILT FOR YOUR NEXT CHAPTER
Beard-care brands
Grooming retailers
DTC storefronts
01 / THE EXPERIENCE
Three photos.
One better starting point.
No lengthy quiz. Arete Labs brings a closer look at the skin into the moment your customer chooses a product.
Look beyond the beard.
AI assesses visible signs and possible skin concerns. When a view isn't clear enough, it asks for a better one.
Visible findings, explained.
Make the match make sense.
A formula recommendation explains what fits, what to skip, and why skin needs come before beard finish.
A choice your customer can understand.
CUSTOMER INPUT
Start with their skin.
Three photos. No questionnaire.
EXAMPLE VISUAL FINDING
Acne-like bumps → Consider a lighter formula
MATCHED TO THE CATALOGSkin needs first
RECOMMENDED START
✓Light Conditioner
Lightweight · Fragrance-free
Rich Beard Oil
Less suitable for this example's skin needs.
↳
A rich oil may soften the beard more. That doesn't make it the better match for this customer's skin.
Illustrative assessment and fictional catalog. Not an analysis of the pictured person.
THE DIFFERENCE IS UNDERNEATH
Your bestseller.
Not everybody's
best fit.
A rich oil could be great for softening a beard. But for a customer with visible acne-like bumps, a lighter conditioner may be the more considered starting point.
Arete Labs makes that tradeoff visible, before the purchase.
Explore a sample match ↗THE PERSONALIZATION LAYERILLUSTRATIVE EXAMPLE
A MORE CONSIDERED START
Light Conditioner
For this example's visible bumps,
skin needs take priority.
−
Rich Beard Oil
Better beard softness doesn't make it the better skin match.
↳
Every recommendation comes with the reason behind it.
02 / BETTER FIT. LONGER RELATIONSHIPS.
Built for the purchase.
And the one after it.
The goal is simple: fewer mismatched products and more customers who find a routine worth repeating.
Help shoppers choose
with confidence.
Give shoppers a recommendation based on their photos, without asking them to assess their own beard. A clear explanation of why it fits means less guesswork, less overthinking, and more confidence to buy.
MEASURE: REVENUE PER SESSIONMake fewer
wrong-fit sales.
Shoppers often misjudge their beard’s needs. Quizzes rely on that judgment. Arete Labs analyzes photos instead.
MEASURE: MISMATCH-RELATED RETURNSProtect your
brand’s reputation.
A poor product match can become a poor impression of your brand. Better matches can support better experiences, more trust and more repeat purchases.
MEASURE: REPEAT PURCHASE & LTVEvaluate the impact against your existing shopping experience using conversion, returns and repeat purchases.
YOUR BRAND. YOUR PRODUCTS. A CLOSER LOOK.
A new layer of care
for your storefront.
Built around your catalog and formula information, the experience connects a photo assessment to products from your store.
View the product demo ↗01
Your catalog, in context
Map products, ingredients and formula characteristics.
02
A guided photo experience
Place the assessment where customers need help choosing.
03
Measure what matters
Track conversion, product returns and repeat purchases when you evaluate the experience in your store.
Catalog setup and storefront integration are scoped around your store.
A FEW GOOD QUESTIONS
A closer look
at Arete Labs.
Who is Arete Labs for?+
Beard-care brands and grooming retailers selling to US customers. Arete Labs helps bring individual skin needs into product selection.
Does the customer fill out a questionnaire?+
No. The core journey offers a guided selfie camera or photo upload, with three views: front, left and right. Customers get capture guidance and can be asked to retake unclear images.
Does it work with our products?+
The experience is designed around your own catalog. Setup starts with your product range, ingredient lists and verified formula characteristics, so recommendations can reflect what your store actually sells.
Is this a medical diagnosis?+
Arete Labs provides an AI visual assessment with possible explanations and cosmetic matching. It does not confirm a diagnosis or replace an in-person examination. Concerning findings can pause the product recommendation.
Can I see the customer experience?+
Yes. Explore the product demo to see guided photo capture, an example assessment, product recommendations and a follow-up check-in. It shows how the journey can look for your customers.
How do customers provide their photos?+
Customers can use a guided selfie camera or upload existing photos. They review their front, left and right views before choosing to submit them for analysis.
How do you pronounce Arete Labs?+
It’s pronounced “ah-reh-TAY labs,” with the emphasis on “TAY.”
PERSONALIZATION, BUILT AROUND YOUR CATALOG
Make the match personal.
Make the next sale count.
Explore Arete Labs ↗Explore the customer journey for your brand.